Great post, Tiff.
I think you raise a lot of very good ideas.
The idea about cross-promotion with a new League of Their Own is great. A documentary released around the time of the launch of the league would be a great promotional tool. It is something that could be financed independently, at least to a degree. Normally, I'm very critical of the media for things like this, but the truth is you'd have to offer support to some extent in order to be able to exercise some level of editorial control.
You'd really need some compelling figures to make this work. I said it before, but the players would have to be incredibly accessible, and basically the antithesis of the spoiled modern athlete stereotype. There's a Jackie Robinson-esque element of needs that go beyond just baseball skills for the inaugural class of the league.
I also think you might be able to get a broadcast contract by thinking outside of the sports box. Perhaps a channel like WE would want to broadcast some of the games. I'm thinking that such an opportunity would represent a good chance for them to expand their viewership as well.
I'm guessing that NAE doesn't watch a whole lot of WE. But, I'm sure they'd love her to. The draw of this venture, from an investment standpoint would be the market synergy capabilities.
A lot of modern fans bemoan the state of the game, the PED scandals, the power dominated game... Would they turn to women's baseball for a return to "purity?" I dunno. The same same types of complaints about the modern day echo about the NBA, but not many fans turn to the WNBA for an alternative. But, men's NCAA basketball is a huge market, and many who dislike the pro game become huge college B-ball fans. That alternative doesn't really exist on a largely available level for most people when it comes to pro baseball, maybe they would be willing to check out some women's professional baseball.
I'm a dude, so I can't try to play or anything. But, I'll definitely be pressuring my friends to join a fantasy league. They'll do it too, we're all junkies...
Last edited by digglahhh; 02-21-2008 at 10:35 AM.
THE REVOLUTION WILL NOT COME WITH A SCORECARD
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