It wasn't long-term, but it had fewer positives than the ones listed:
Does anyone remember when there were TWO All-Star Games a year from 1959-1962?
I read some articles in 2001 talking about that experiment, and here are some of the quotes:
The product was diluted by half. How could an event be marketed as a must- see spectacle when the participants were scheduled for a rematch three weeks later? For that matter, how could an All-Star showdown inspire curiosity three weeks after it was staged in the first place?
In terms of sheer stupidity, it ranks alongside Disco Demolition Night, Rosanne Barr's invitation to perform the national anthem, and the creation of the Tampa Bay Devil Rays.
The only positive about the two-game debacle was that baseball didn't persist in perpetuating an artistic failure and box-office bomb.
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